The everyone belongs™ social campaign was launched by the Developmental Disabilities Resource Centre of Calgary on May 28, 2003 with the goal of demonstrating the importance of including people with developmental disabilities in our communities. The campaign’s message was so well received by the community that it soon evolved to represent the agency’s belief that Calgary is more vibrant, healthy, safe, strong, and satisfying when all people are welcome, regardless of ethno-cultural background, disability, age, sexual orientation, gender, or socioeconomic class.
As we excitedly anticipate the future of everyone belongs™, we also embrace the proud roots of this campaign.
Click here to see some of the original everyone belongs™ advertisements.
See our everyone belongs™ feature by Shaw TV from 2003.